Nobody knows better than you

This week I interviewed Elizabeth Cutler, the founder of SoulCycle for my monthly speaker series and it was a bittersweet experience. She and her co-founder Julie Rice had announced their resignations from SoulCycle the day before. That aside, she was a funny, honest, straight talker about everything from the importance of trusting your instincts, to actually generating revenues to sustain growth (not just raising more money!), and the value of grassroots marketing over paid advertising. Amazing entrepreneur.